Amex Afters
In the words of American Express, “Amex Afters provides an opportunity to continue your immersion in the fandoms that you love, post the main event. From up-and-coming music performances to food & beverage and unique access, Amex Afters extends the night out for Cardmembers, delivering carefully curated moments so you can experience what life feels like when you’re #withAmex.”
As a creative team, we are responsible for ideating innovative, on-brand experiences that fulfill this promise that feel true to the collaborating artist and their fan base.
Amex Afters x Chromakopia
Tyler, the Creator’s Chromakopia has its own dream-like, film noir worlds that fans step into during the concert. So, we helped fans wind down and dive deeper into their fave album before leaving the world of Chromakopia to go back to reality.
In collaboration with Jordan Chlapecka (CD), Ariel Gagnon (ACD), Nicole Pernell (AD), Daniel Lau (Experiential Design Director), and Michelle Wu (Experiential Designer).
July 2025
My role on the creative team involved not only ideating the concept for this experience but also bringing the creative assets to life, including signage in the space.
Here are a few samples of my writing in the space. And, yes, creating the menu from scratch was a lot of fun, and it also made me hungry during the workday.
